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Authors Posts by Ashley Gatehouse

Ashley Gatehouse

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I am the Group Chief Marketing Officer at Crayon. My team are focused on driving enhanced lead generation campaigns and nurturing for our sales organisations across multiple geographies though the utilisation and coordination of all online and offline communication channels. We are driving increased brand awareness in the business's core competency areas of Software Asset Management (SAM), cloud and volume licensing solutions and associated consultancy services. I have over 20 years of senior business leadership experience within direct marketing/direct sales and mass distribution businesses, in both the B2B and B2C markets serving on the boards of both private and public multinational corporations.

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I am now in a position to discuss the new NGVL offering launched by Microsoft. including the Microsoft Products and Services Agreement (MPSA), This was in pilot phase last year, MPSA is an all improved version of the current Select Plus program and will eventually replace it. Ultimately, MPSA is expected to consolidate other programs as well, including Enterprise Agreements. This will eventually be the only form of VL transaction available with Microsoft. Currently MPSA is only partially launched, offering only L only and Online Services (OLS)

The MPSA shares many of the same features with Select Plus.

  • Both can be utilised to order L only licensing
  • Evergreen agreement, so there is no need to keep signing new contracts
  • Use price levels (A, B, C, or D)
  • Allow different elements of a business, division or subsidiary to purchase through a mechanism called “affiliates” in Select Plus and “Purchasing Accounts” in the MPSA.

MPSA Allows….

Purchases of OLS. Through the MPSA, you can buy online services—such as Office 365, Windows Intune &  Dynamics CRM Online—Currently you have to purchase licenses and Online services separately through the MOSA

Less legal docs. T’s and C’s that were formally detailed across multiple legal documents are consolidated into a single MPSA contract. In comparison, a Select Plus customer has to sign multiple legal documents, including a Microsoft Business and Services Agreement (MBSA), a Select Plus agreement and enrolment! and in recent years, sometimes Microsoft Online Services purchasing terms and conditions.

Mixed organisations. A single MPSA contract will be able to accommodate an entity composed of commercial, public sector, or academic affiliates, such as a Local Government Body. Under existing volume licensing programs, such an entity previously has to sign multiple separate unconnected agreements, each specific to the particular sector type.

Purchases through multiple resellers. In the MPSA, each Purchasing Account in the system has the freedom to transact through several different resellers. In comparison, Select Plus requires a single reseller to be assigned for each entity / affiliate.

For more information about NGVL please contact Crayon www.crayon.com/uk

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Thinking about offering Desktop as a Service?  Pay attention to how you are allowed to license the solution in a hosted environment before implementing!

Below I have highlighted two ways in which you can offer hosted desktops and the only way to provide desktops in a non-virtualised environment.

1. Using SPLA – You have the right to provide a desktop experience in a shared environment using Windows Server and RDS.  In this model, you will need to license Windows by processor and RDS SAL for each user.  In addition, you can add Office under SPLA for each user as well.  This is NOT Office 365. but Office under SPLA.

2. Dedicated Outsourcing – Under this model, the end customer has licenses for Windows client OS with SA or VDA subscription under a separate volume licensing contract.  As a service provider, you must deploy and manage the licenses on their behalf within a physically isolated (dedicated) hardware environment. The end customer must provide the appropriate number of CALs for their virtual desktop.  The Windows OS does not have license mobility rights(!).

3. Rent the Desktop using SPLA – Probably a last resort for SPLA partners.  Renting a desktop would require you (the service provider) to have a PC that your company owns that already has a qualified OEM license installed, and use Windows desktop OS for SPLA and Office to rent it out.  This is only available per a rental amendment.  If you are renting desktops today without an amendment, please contact me.

Lastly, new language in the SPUR states that if you are providing hosted desktops you must explicitly identify that you are providing this using Windows Server, not the desktop license in your marketing materials.  This is new in the SPUR.  There’s a lot of compliance issues with hosting desktops, this is a way for Microsoft and your customer to know what they are actually getting.

Thanks for reading.